Data Science and Artificial Intelligence - Fast Return on Investment

Solution by industry – Publishing

Make the best decisions faster with predictive analytics!

Example of an advanced analytics solution in the Publishing Industry

A Publishing company deploys a business planning, budgeting, forecasting and analysis solution based on predictive analysis.

The ask

  • Perform sophisticated business analysis and predictions.
  • Allocate sales and marketing resources more optimally.

The answer

  • Modernization and automation of information collection and analysis.
  • Implementation of a solution to examine huge volumes of critical and dispersed data across the enterprise.
  • Use of data to support planning, budgeting and forecasting.

The solution

  • IBM Cognos Business Intelligence
  • IBM Planning Analytics
  • IBM SPSS Statistics
  • IBM SPSS Modeler
  • IBM PureData System for Analytics

The result

  • Understanding of customer behaviour and consumption patterns.
  • Sales optimization, cost reduction and better target marketing spending.
  • Sales increased by $9M in 6 months due to better visibility of ongoing opportunities.
  • Responding to changing situations 24 times faster!

Examples of solutions by industry

Solution by Industry

Food

Construction

Transportation

To connect and discuss with our Subject Matter Experts regarding Big Data, contact us for a one-on-one discussion or follow our company page on Linkedin .

Let's start a project together

Get in touch with an expert